By Aduragbemi Omiyale
A leading indigenous company in the food and beverage industry, Rite Foods Limited, has reaffirmed its commitment to the Nigerian economy.
The firm, in a statement to celebrate the nation’s 64th Independence Day, promised to continue to foster economic growth of the country while delighting its consumers with high-quality products.
According to the Managing Director of Rite Foods, Mr Seleem Adegunwa, the organisation takes this important milestone anniversary to reflect on the country’s progressive history and potential as a great nation, saying it serves as a reminder of the sacrifices made by visionary leaders and nationalists who worked tirelessly to assert the nation’s foundation of self-governance.
“As a truly world-class and proudly Nigerian company with a commitment to excellence and innovation, Rite Foods Limited takes this important milestone anniversary to reflect on the country’s progressive history and potential as a great nation.
“We will continue to foster economic growth of the country while delighting our consumers with high-quality products,” he said, affirming that Rite Foods will continue to contribute its quota to Nigeria’s economic prosperity through investments in the country, promotion of Nigerian brands, and through employment opportunities to enhance the well-being of Nigerians.
He stated that the company would continue to celebrate with the country and identify with her in the pursuit of a good cause that leads to growth in all spheres of endeavours, hence its support and sponsorship of worthy initiatives that add value to lives in the technology, entertainment, and sports sector.
Mr Adegunwa said that as a nation, Independence Day is an opportunity to chart a course towards greater socio-economic and political development if the values of our early statesmen who worked effortlessly to build a better country are embraced.
The Rite Foods’ boss stated that the anniversary celebration should be a time to look back on our past achievements, and challenges, and, to help propel the country toward a brighter future.
Rite Foods is deeply rooted in Nigeria’s heritage, and takes pride in contributing to its growth, with its 13 variants of the Bigi Carbonated Soft Drink, the Bigi Table Water, its premium Sosa Fruit Drink, the number one energy drink in the country, the Fearless Classic and Red Berry variants, as well as the Rite and Bigi Sausages.
Laurels credited to the brands include the “Most Innovative Carbonated Soft Drink Brand of the Year” for the Bigi brand, the “Most Outstanding Energy Drink in Consumer Engagement” for its number-one energy drink, the Fearless brand; “Best Value for Money – Carbonated Drink Brand 2023” for Bigi Cola; “Best Value for Money – Energy Drinks Brand 2023” for Fearless Energy Drink; and “Best Value for Money – Sausage Brand 2023” for Bigi Beef Sausage Roll. Also, the premium Sosa Fruit Drink won the “Outstanding New Product of the Year – Juice” in 2023, among others.