Portugal’s legendary footballer, Cristiano Ronaldo, has once again demonstrated his unparalleled influence, this time on YouTube, Soccernet.football reports.
On Wednesday, Ronaldo launched his personal YouTube channel under the simple name “UR Cristiano” quickly announcing the move across his extensive social media platforms.
Within just two hours of going live, Ronaldo’s channel attracted over 2 million subscribers, a testament to his immense popularity.
The football icon, already the most-followed individual across various social media platforms, continues to break new ground, reinforcing his status as the world’s highest-paid athlete.
Ronaldo’s new venture, which he describes as a way to “engage further with his global fanbase,” promises to offer a mix of content that goes beyond his football career.
The channel will cover a wide array of topics, including insights into his family life, wellness practices, nutrition tips, preparation routines, recovery processes, education, and business ventures.
Expressing his excitement about the project, the former Manchester United and Real Madrid star said, “I am very happy to make this project come to life. It has been in my mind for a long time but finally, we have the opportunity to make it real.”
He emphasised that the YouTube platform would allow him to deepen his connection with fans, offering them a closer look at his life and thoughts on various subjects.
At 39, Ronaldo continues to set records, having been the first person to surpass 500 million followers on social media, now boasting over 900 million.
His annual earnings include a $200 million salary from Saudi club Al Nassr and an additional $60 million from endorsements with major brands like Nike, Unilever, and Binance, according to Forbes.