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The Rise and Fall of Nigeria’s Indigenous Pay-TV!

HiTV, Nigeria’s first indigenous pay-TV, once challenged the giants, securing the coveted Premier League rights and redefining entertainment in Nigeria. But behind its meteoric rise lay the story of bold ambition, fierce competition, and a fall that shook the industry.

On Nigeria Business Stories by Nairametrics, we take you through HiTV’s incredible journey, led by Toyin Subair, and the lessons every entrepreneur can learn.

See the full episode on Nairametrics TV on YouTube. Subscribe and turn on notifications to uncover more stories about Nigeria’s most daring businesses!